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Executive Office, Brand and Content Strategy; Marketing Stra

Regional Recreation Corporation of Wood Buffalo

This is a Full-time position in New York, NY posted April 29, 2021.

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Executive Office, Brand and Content Strategy; Marketing Strategy and Communications Vice President
Location(s) US-NY-New York Job ID 2021-76215 Schedule Type Full Time Function(s) Executive Office Region Americas Division Executive Office Business Unit Brand and Content Strategy Employment Type Employee
MORE ABOUT THIS JOB

EXECUTIVE OFFICE

The Executive Office plays an integral role in setting and advancing Goldman Sachs’ corporate strategy, and in preserving the firm’s distinctive culture.

We are responsible for safeguarding the firm’s relationship with alumni, clients, shareholders, policy makers, and the broader public, while ensuring that our own people remain informed about the firm’s evolving priorities.

We also partner with the businesses to source high-impact opportunities in line with the firm’s social and sustainability agendas.

RESPONSIBILITIES AND QUALIFICATIONS

About Goldman Sachs Marketing:

Led by the firm’s first Chief Marketing Officer, the marketing function at Goldman Sachs is backed by momentum and a broad imperative to unify the discipline, helping to codify a business-critical function seen as core to the firm’s future growth.

As such, GS is focused on building out a data-and-technology enabled team of growth marketers, delivering value for the brand and the business.

The organization will consist of a number of key, senior-level COE roles in areas such as Brand, Media, and Marketing Strategy, as well as senior marketing leads for each of our revenue divisions.

Together, this team will collaborate to build a unified, scalable, and consistent approach to marketing the brand and its offerings.

Our mission is to be a demonstrable force multiplier for the businesses we serve.

The COO group within Global Marketing is responsible for marketing strategy, transformation, and operations, setting direction for the function, partnering with the CMO on their top-priority initiatives, driving collaboration across the COE and revenue division marketing teams, and ensuring executional excellence.

The team develops the strategic vision for the function, sets objectives and establishes tenets, articulates and communicates the mission and vision, and acts as the conduit to other leadership teams around the firm.

As well, the operations part of the group implements processes and governance, runs the project management office (PMO) team dedicated to supporting marketing efforts, and manages internal and external communications around marketing efforts.

As GS continues to invest and grow its marketing team, it is critical that we develop a firmwide approach and process for areas such as budgeting, campaign development, agency briefing and management, tracking and measurement, and knowledge sharing.

Role Summary

This VP will play a key role on the COO team to develop and codify the functional marketing strategy, partnering closely with the COO and CMO to set the direction for the organization; synthesize objectives and workstreams from around the firm; and articulate the function’s high-profile initiatives to senior management and other key internal stakeholders.

This VP will also have a hand in numerous ad hoc and priority strategic projects, from new Firmwide initiatives requiring marketing support, to commercial endeavors through which different teams within the marketing org will collaborate based on strategic blueprints this leader will help create.

Therefore, this role requires both a strategic and operational mindset, as well as the ability to develop ground-up approaches for a new marketing organization bringing together a variety of skillsets from across the firm.

All roles on the COO team will coordinate and liaise with multiple teams from within the function and interface with senior-most marketing and divisional leadership.

Position Responsibilities
Develop, articulate, and champion functional strategy, including the development of frameworks and objectives around top-priority initiatives Partner across the function to leverage skills and resources towards a unified approach to marketing, i.e.

articulation of common objectives for brand and commercial endeavors, test-and-learn opportunities, collaboration around common channels and audience segments Showcase marketing team initiatives by developing compelling materials for GS board, senior-level committees, One GS working groups, and the function overall Evaluate marketing industry memberships and organizations, and lead the sponsorship approach ensuring the GS marketing team leverages and participates in opportunities Manage internal communications of initiatives across marketing and ensuring successful adoption of new operational practices; lead external communications for function vis-à-vis conferences and trade press engagement, in partnership with Media Relations team Own regular cadence of team updates and build out processes to ensure teams are aware of key initiatives Manage internal team-wide email communications, executive updates, town halls, and other forms for knowledge sharing Develop and manage centralized repository of team communications, knowledge sharing, case studies, and other collateral Manage CMO and other marketing leadership team speaking engagements
Qualifications
8-10 years of experience in strategy, marketing, management consulting, or field/function directly related to the role Experience mapping strategic objectives; building frameworks and presentations; designing materials for senior leadership review and buy-in Expertise storytelling around complex narratives and topics through clear and compelling presentations, written overviews, and other formats Detail-oriented problem-solver who is able to employ leadership, critical thinking, and time management skills Excellent communication and interpersonal skills, both written and oral.

Highly collaborative, team-oriented, and strong consensus builder with confidence in interaction with senior stakeholders Demonstrated ability to work well under pressure; able to manage and execute effectively on multiple, time-sensitive projects, with keen sense of urgency Experience in Financial Services industry and/or Marketing function preferred Bachelor’s Degree (BA/BS) and/or graduate degree
About Goldman Sachs :

At Goldman Sachs, we commit our people, capital and ideas to help our clients, shareholders and the communities we serve to grow.

Founded in 1869, we are a leading global investment banking, securities and investment management firm.

Headquartered in New York, we maintain offices around the world.
We believe who you are makes you better at what you do.

We’re committed to fostering and advancing diversity and inclusion in our own workplace and beyond by ensuring every individual within our firm has a number of opportunities to grow professionally and personally, from our training and development opportunities and firmwide networks to benefits, wellness and personal finance offerings and mindfulness programs.

Learn more about our culture, benefits, and people at GS.com/careers

ABOUT GOLDMAN SACHS

ABOUT GOLDMAN SACHS

At Goldman Sachs, we commit our people, capital and ideas to help our clients, shareholders and the communities we serve to grow.

Founded in 1869, we are a leading global investment banking, securities and investment management firm.

Headquartered in New York, we maintain offices around the world.

We believe who you are makes you better at what you do.

We’re committed to fostering and advancing diversity and inclusion in our own workplace and beyond by ensuring every individual within our firm has a number of opportunities to grow professionally and personally, from our training and development opportunities and firmwide networks to benefits, wellness and personal finance offerings and mindfulness programs.

Learn more about our culture, benefits, and people at  GS.com/careers .

We’re committed to finding reasonable accommodations for candidates with special needs or disabilities during our recruiting process.

Learn more: https:// www.goldmansachs.com/careers/footer/disability-statement.html

© The Goldman Sachs Group, Inc., 2021.

All rights reserved.

Goldman Sachs is an equal employment/affirmative action employer Female/Minority/Disability/Veteran/Sexual Orientation/Gender Identity

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